Sephora will be replacing all cosmetics areas at Kohl's with 2,500 square foot shops, starting with 200 locations late next year.
It will expand to at least 850 stores by 2023. Lincoln has two Kohl's stores, at 84th and O streets and 27th Street and Yankee Hill Road.
Sephora will launch on in the fall of 2021. The deal appears to upend Sephora's 14-year exclusive relationship with J.C. Penney, which filed for Chapter 11 bankruptcy protection in May. It will emerge from bankruptcy after closing about a third of its stores.
Sephora also has standalone stores, including one in Lincoln at SouthPointe Pavilions that opened earlier this year.
The partnership announced Tuesday stands to benefit both retailers as the coronavirus pandemic upends shopping habits. Kohl's has struggled during the pandemic and is looking to draw new and younger customers. Cosmetics chains have been hurt as people consolidate trips to stores to lower their risk exposure.